Malaysia Airlines Competitor Says "Your Plane Will Never Get Lost"

AirAsia is pulling their April inflight magazine Travel 3Sixty after an unfortunately-timed message appeared inside reading: "Pilot training in AirAsia is continuous and very thorough. Rest assured that your Captain is well prepared to ensure your plane will never get lost."

Malaysia Airlines Competitor Says "Your Plane Will Never Get Lost"

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AirAsia is a regional airline that serves Malaysia and Southeast Asia. AirAsia executive chairman Datuk Kamarudin Meranun issued an apology statement saying,

"With deep regret and remorse I would like to sincerely apologize for any offense caused by the Pilot's Perspective article in the latest issue of Travel 3Sixty magazine. As a monthly contributor, Capt. Lim Khoy Hing prepared all of his articles months in advance before the magazine goes to print. This is a truly difficult time for the nation and words cannot describe how I personally feel of this incident. It truly saddens me that this article was released at such an inopportune moment."

British Airways found themselves in a similar situation last month after the Flight 370 disappearance, having to apologize for a pre-scheduled digital advertisement in London's subway system encouraging travelers to explore the Indian Ocean — the presumed location where the flight met its end.

Top photo: AirAsia and Malaysia Airlines planes - Getty Images